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Campari is the iconic Italian bitter aperitivo known for its vibrant red colour and distinctive balance of bitter citrus, herbs and aromatic botanicals. Bold and unmistakable, it is an essential ingredient in classics such as the Negroni and Americano.
We chose Campari because it is the defining bitter ingredient in the Negroni. Its intense bittersweet character balances the botanicals of gin and the richness of sweet vermouth, creating one of the world's great classic cocktails.
Campari has an intense bittersweet profile with prominent citrus, herbal and botanical notes. Its combination of bitterness, subtle sweetness and aromatic complexity gives cocktails structure and a distinctive aperitivo character.
For a classic Negroni, combine 30 ml Tanqueray London Dry Gin, 30 ml Campari and 30 ml Cocchi Storico Vermouth di Torino. Stir with plenty of ice and serve over fresh ice in a rocks glass with an orange twist.
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